What is the industry perception of each of the Big Four? Any “stereotypes”?

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Greston Wise Staff asked 8 years ago

I often hear anecdotal perceptions of the Big Four (PwC, Deloitte, EY, KPMG)- what are your thoughts on the culture and overall firm perception?

Career Dev Staff Staff replied 7 years ago

As far as stereotypes are concerned, KPMG is largely know as a ‘responsible business’ that contributes to the ‘community at large’; PWC likes to boast about offering ‘opportunities to grow as an individual’, placing quality and value over everything; Ernst & Young likes to champion diversity and inclusiveness, and is growing in the UK; and lastly Deloitte is often mentioned alongside its ‘multi-disciplinary nature’ and its ‘breadth and depth’ of operations.

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Career Dev Staff Staff answered 7 years ago

As far as stereotypes are concerned, KPMG is largely know as a ‘responsible business’ that contributes to the ‘community at large’; PWC likes to boast about offering ‘opportunities to grow as an individual’, placing quality and value over everything; Ernst & Young likes to champion diversity and inclusiveness, and is growing in the UK; and lastly Deloitte is often mentioned alongside its ‘multi-disciplinary nature’ and its ‘breadth and depth’ of operations.